Our bridal blog camp has returned!  The class is intentionally small so space is limited.  The last camp sold out. 

Prepare for 2012 brides now.  Take full advantage of your bridal show and magazine ad dollars, Twitter and Facebook; Build your online presence BEFORE the peak wedding planning season.

Blog Camp Dates:

Camp 101 - Nov 6 from 3-8pm

Camp 102 - Nov 13 from 3-8pm

Blogs are the must-have tool for your business.  Brides love blogs.  Google loves blogs and drives traffic to your business. Ashley’s Bridal Blog Camp will help you succeed online.

AshleysBrideGuide.com (ABG) has been named one of Nashville's best blogs and Best Regional Blog by Wedding Channel.  One thing that ABG founder, Ashley King, has learned for sure is that blogging is vital to any business, especially the business of brides. Over her last 4 years, she’s learned the ups and downs of bridal blogging, has taught others to do so and is providing a hands-on workshop to teach you how to blog for your business. 

If you’ve struggled with why you should blog, how to blog, what to blog, how to differentiate your blog or how to attract readers to your blog – YOU SHOULD ATTEND this bridal blog camp.

This is not a fluff course.During this intensive 10-hour workshop, you’ll learn how to market your business via blogging.  This is a class for people looking for real advice, concrete steps and solutions.  No advice will be held back.  Ask anything! By the end of the camp, you will have everything you need to start or perfect your blog. 

Sign up for both classes and receive a complimentary critique of your blog prior to class.

Blog Camp 101 will help you build your blog or create great content for your current blog.  It is designed for people with these questions:

• Why is blogging vital to my business?
• What should I blog about?
• I am so busy, how can I make blogging a reality?
• I am not technical, how do I set-up my blog?
• I have a blog, now what?
• How do I perfect my blog?
• How can I write compelling content for readers and search engines?
• How can I take my blog design to the next level?
• What am I doing correctly / incorrectly with my blog?

In the class, you will:

• Get familiar with the basics of blog usage and other terminology (such as SEO, SEM, RSS)
• Get ideas on what topics to blog about (based on your specific business)
• Learn how to decide which blog system is right for you - wordpress, blogger, or tumblr
• Set-up your blog and create your first blog posts
• Learn how to blog to attract Google and brides
• Make your blog easy to navigate for brides / visitors
• How to create content that search engines can easily find
• Learn helpful blogging techniques to avoid writer's block or other obstacles
• Understand the importance of permalinks, image names, labels, categories, keywords in text

• ...and more

Blog Camp 102 will help you assess what attracts your readers, develop a plan for more prospects and help you integrate your blog into your on and offline marketing efforst.  It is designed for people with these questions:

• How are people finding my blog?
• What can I learn from my site visitors about to help me perfect my blog?
• How can I take my blog design to the next level?
• How can I promote my blog to increase my exposure?
• What are Twitter and Facebook and how can I leverage them to attact new business / engage with current?
• How do I integrate my blog into all of my business efforts?

In the class, you will:

• Understand and analyze your web traffic - who is coming, what they are reading, etc
• Learn to perfect your blog based on your website traffic
• Discover great ways promote your blog offline (i.e. Twitter, Facebook, RSS)
• Be introduced to Twitter and Facebook and helpful tools to help you use the applications
• Learn the difference between Facebook fan pages and groups and the pros and cons of each
• Speak to a local Twitter/Facebook pro and learn how she has leveraged the applications to power network
• Discover ways to integrate your blog in offline marketing efforts (i.e. bridal shows, collateral)
• ...and more

About this event:

The rapid growth and popularity of blogs have completely transformed bride marketing. If you are not blogging, you are not relevant to today's web savvy bride.

At Blog Camp, we will show you exactly how to put this powerful and effective tool to work for your business or organization. You truly can heighten visibility for your business, improve customer engagement and reduce your advertising spend -- and this event will teach you the most efficient and effective ways to make it happen.

Ashley King, of AshleysBrideGuide.com, and a panel of pro-bloggers and brides will give you practical, tangible ideas that you can put to work right away. It’s one event you can’t afford to miss.

Guest Speakers:

Social Networking / Krista Dial of Becoming Mrs. Dial - Facebook Fan Page, Google+

Social Networking / Megan Scurlock of ABG - Pinterest

Bridging Online + Offline Marketing - Lisa Sepulveda Schneider and Jennifer Trsinar of The Perfect Wedding Guide Nashville

Branding Your Business - Christine Boulton of Think Like A Bride 

What's recommended to bring:

• Laptop with wifi capability
• Notepad and pen
• Wedding pics (on flash, cd or computer) to create sample blogs
• Please set up the following accounts before attending the sessions: Goggle, Twitter, Facebook.  Assistance will be provided on site if you need help doing so.

General Registration: Registration is non-refundable. You may transfer your registration to another person 48 hours prior to the event by emailing us. In the unlikely event of cancellation of the event, the liability of ABG is limited to the return of paid registration fees.

Laptop with wifi is not required but will be helpful.  Sessions will last approx 4 hours based on questions.  Please arrive early to get seated and to ensure online access.  We will help you get online before the session but will not interrupt workshop once started.

For questions about registration or assistance with any registration problems, please contact us at 615-730-2226.